dr dre

It is the first significant music product launched by Apple since it paid $ 3bn to buy Beats Electronics from Dr Dre and Jimmy Iovine last year .

它是苹果自收购BeatsElectronics以来推出的首个重要音乐产品。苹果去年斥资30亿美元从Dr.Dre和吉米•约维内（JimmyIovine）手中购得了BeatsElectronics。

That would make it Apple 's biggest acquisition since the $ 3bn purchase of Beats Electronics , the audio group founded by Dr Dre and Jimmy Iovine , in 2014 .

若成功，那将是苹果自2014年以30亿美元收购BeatsElectronics以来最大收购；Beats是由DrDre和吉米•约维内（JimmyIovine）创立的音响集团。

But Robert Brunner , partner at the design agency Ammunition Group , which works on products such as Beats by Dr Dre headphones , says the appearance of these devices is just as important as what they do .

但设计公司AmmunitionGroup的合伙人罗伯特•布伦纳（RobertBrunner）认为，这些设备的外观与它们的功能同等重要。AmmunitionGroup设计的产品包括BeatsbyDr.Dre耳机等。

The acquisition still bemuses many Apple analysts , but in Jimmy Iovine and Dr Dre , Beats " founders , Mr Cook has instantly regained credibility with the music industry after years of neglecting the iTunes download store .

这笔收购仍然让许多苹果分析师感到困惑，但与Beats创始人吉米•艾欧文（JimmyIovine）和安德烈•罗米尔•扬（Dr.Dre）合作，让苹果忽略iTunes下载商店数年后，迅速在音乐界重建信誉。

Apple is closing in on its largest ever acquisition with the planned $ 3.2bn purchase of Beats Electronics , the headphone maker and music streaming operator founded by music producer Jimmy Iovine and the hip-hop star Dr Dre .

苹果（Apple）已接近以32亿美元的价格收购BeatsElectronics，这将成为该公司历史上规模最大的收购。BeatsElectronics是由音乐制作人吉米•艾欧文（JimmyIovine）和嘻哈歌手DrDre创办的耳机制造商及音乐流媒体运营商。